Category: CEO

How Be Unique As A Tech Company

Today’s Easter Sunday, celebrated by Catholic Christians. It’s a celebration, an event that’s expected to happen. In some cultures, gifts

How To Manage “If Only I Had The Time” Problem As A CEO

So much to do, so little time. It’s like this all the time past a certain point and we better

How (And When) To Overthink And Move Fast As A SaaS Founder

The reason why disruption happens or why big companies fall and newcomers and break through is simple. Simple but definitely

What Basecamp And Nespresso Have In Common. And What We Can Learn From Both.

Nespresso made a business out of making coffee easier. They managed to make them pill-size. Put your Nespresso pill into

Want To Gain More Trust As A Tech Company? Sell More Time For The Same Price

I saw the other day a comment saying “I don’t want to have anything to do with Cloudflare since they’re

SaaS Is A Name That’s Explained For Dummies

We’ve learned amongst years of business experience that it’s not just about the value. It’s not necessarily who has the

SaaS CEOs Are Missing Out On This Huge Opportunity — And It’s A Few Clicks Away

I do believe SaaS CEOs should write. Write to their paying users. Personally. Some might wince only by looking at

Here’s How A B2B SaaS Can Become More Profitable

In yesterday’s post, I mentioned there’s a second way to shift how your website helps your SaaS product’s sales.

Vanity Metrics Are Glitter. Real Numbers Are Gold. Which One Do You Show?

SaaS CEOs, Numbers, numbers, numbers. Numbers don’t lie, only people do. Therefore, we like looking at numbers as they tell

How A SaaS Company Can Improve Their Customer Retention Rate

Reminder + Simplicity = Lower User Churn Rates. People need to be reminded about your product’s value delivery package. Let’s

Tech Founders Are Trying To Become Presidents Without Being Mayors In The First Place

Dear hackers, I think we need to think about mayors and presidents. Mayors have won. They’ve won the trust of

Would Your SaaS Product Make It Through When Your Client Is Cutting Down On Expenses?

Is your product going to be cut off the expenses list, if need be? Let’s time-travel for a second. To