A Common Mistake That Costs SaaS Companies $1,000,000 Or More. And How To Avoid It
When it comes to logos, there’s a culture to every industry/field. Corporate is usually blue. Nature/ecological/environmentally-aware companies are… green —
How To Beat The Competition In The SaaS Industry
Go 10 times as much as competition goes. 10 times faster, better or stronger than whatever’s out there. Not to
How To Come Up With An Ideas For A SaaS Company
Game of Thrones took some parts of Lord of The Rings and turned into a tv series. Longer screen time
What SaaS Companies Can Learn From Kitchen Towels
Here’s how “ultra absorbing kitchen towels” can equate to “product management SaaS tool”. There are two recurring themes in my
How To Scale Or Automate Your Software As A Service Demo
I was replying to this question and the answer became pretty long — an article in itself. I’ll link the
Why You Might Not Want The Network Effect For Your SaaS
Here’s a “side-effect” of the lock-in effect. Think Dropbox and their “invite 5 friends, you get extra space for free”.
How A SaaS Can Convert Free/Trial Users To Paying Customers: Part 2 (A Question)
Following yesterday’s article, a reader came up with this very good question. I’ll link the conversation below. Question: “My product
How A SaaS Can Convert Free/Trial Users To Paying Customers: A 7-Step List
You’re losing money every time someone signs up for the trial version of your SaaS and she or he does
What Good Business Means In The SaaS Industry
Good business means both parts win. It is a form of barter: I give you this, you give me that.
How To Find The Best Name For Your SaaS Company
You know that feeling: what freaking name should I give my SaaS company? You probably want a name that will:
How Be Unique As A Tech Company
Today’s Easter Sunday, celebrated by Catholic Christians. It’s a celebration, an event that’s expected to happen. In some cultures, gifts
How To Tell Lies (And The Truth) As A SaaS Company — Marketing
Seth Godin wrote this today: —— “Some people say that marketing doesn’t work on them. That all they want is