Category: CEO

A Common Mistake That Costs SaaS Companies $1,000,000 Or More. And How To Avoid It

When it comes to logos, there’s a culture to every industry/field. Corporate is usually blue. Nature/ecological/environmentally-aware companies are… green —

How To Beat The Competition In The SaaS Industry

Go 10 times as much as competition goes. 10 times faster, better or stronger than whatever’s out there. Not to

How To Come Up With An Ideas For A SaaS Company

Game of Thrones took some parts of Lord of The Rings and turned into a tv series. Longer screen time

What SaaS Companies Can Learn From Kitchen Towels

Here’s how “ultra absorbing kitchen towels” can equate to “product management SaaS tool”. There are two recurring themes in my

How A SaaS Can Convert Free/Trial Users To Paying Customers: Part 2 (A Question)

Following yesterday’s article, a reader came up with this very good question. I’ll link the conversation below. Question: “My product

How A SaaS Can Convert Free/Trial Users To Paying Customers: A 7-Step List

You’re losing money every time someone signs up for the trial version of your SaaS and she or he does

How Be Unique As A Tech Company

Today’s Easter Sunday, celebrated by Catholic Christians. It’s a celebration, an event that’s expected to happen. In some cultures, gifts

How To Manage “If Only I Had The Time” Problem As A CEO

So much to do, so little time. It’s like this all the time past a certain point and we better

How (And When) To Overthink And Move Fast As A SaaS Founder

The reason why disruption happens or why big companies fall and newcomers and break through is simple. Simple but definitely

What Basecamp And Nespresso Have In Common. And What We Can Learn From Both.

Nespresso made a business out of making coffee easier. They managed to make them pill-size. Put your Nespresso pill into

Want To Gain More Trust As A Tech Company? Sell More Time For The Same Price

I saw the other day a comment saying “I don’t want to have anything to do with Cloudflare since they’re

SaaS Is A Name That’s Explained For Dummies

We’ve learned amongst years of business experience that it’s not just about the value. It’s not necessarily who has the