Why Netflix’s Interactive “Bandersnatch” is the most important milestone this year for a tech CEO.
Surely you’ve heard about this big company called Netflix. A subscription-based streaming service that garnered over 130 million subscriptions. Not
It’s Lonely At The Top For The CEO
When you’re CEO, it is you who’s responsible for everything. More specifically, when things go wrong. Even if it’s something
Please Play God With Your Users
Whether you’re thinking about how to present a company’s car model in an interface builder, how to attract more creatives
What I Think About CEOs Who Win
I’ve seen them, I listen to them, they listen to me, I know them and I’ve been historically correct at
Are You Making It Clear For Me, Dear Tech Company?
I look at SaaS companies websites on a daily basis. This gives me the insight so as to see patterns
The Fastest Way To Read Your Users’ Minds.
Look at their eyes. Analysing your experience’s performance starts with your user’s eyes. Be it a store, app or website,
Christmas Holidays Are Experiences
In truth, holidays are experiences as they’ve been continuously built on top of for many many years. We can even
Don’t miss the office opportunity. Experiences depth and the Playstation example.
Note: This article is not speaking about today — it’s speaking about the next years (day of writing: 24th Dec
How Experiences Are Built
Experiences require build-up. Take the example of a shoe collector. Everyone reading this has got a pair of a certain
Facebook’s Turmoil And Their User Churn Rate
Arguably Facebook is not a SaaS business but what we consider and don’t consider SaaS is subject for another article.
What Should A SaaS Logo Look Like? Common Mistakes For SaaS Logos
SaaS logos are… obviously from the tech world. Therefore SaaS CEOs imagine their company’s logo has to be “in line”
How The East Kicks The West’s Ass – A Microanalysis of WeChat’s Experience
WeChat, in case you don’t know, is East Asia’s closest thing to the western’s WhatsApp. The only thing is, they