How A SaaS Company Can Improve Their Customer Retention Rate
Reminder + Simplicity = Lower User Churn Rates. People need to be reminded about your product’s value delivery package. Let’s
One SaaS Glossary List To Rule Them All?
CAC, LTV, ARPU, ARPPU etc. — all these SaaS terms need a glossary. There are some out there but they’re
What Do Tech CEOs Think About Centralisation And Decentralisation?
There’s no way you didn’t notice the crypto wave around you. One smaller wave within it is the idea of
Tech Founders Are Trying To Become Presidents Without Being Mayors In The First Place
Dear hackers, I think we need to think about mayors and presidents. Mayors have won. They’ve won the trust of
Will Your SasS Company Squeeze Out The Last Cent Out Of Their Paying Users?
Would you sacrifice your product’s renewal rate for the sake of your company’s long term? Apple has been talking some
Would Your SaaS Product Make It Through When Your Client Is Cutting Down On Expenses?
Is your product going to be cut off the expenses list, if need be? Let’s time-travel for a second. To
How A SaaS Company’s Customer Acquisition Cost Can Be Halved
How would life be if your CAC figure would be halved? Customer acquisition cost. A double-edged word. And sword. Put
There Is No Such Thing As A Low-Risk Move For SaaS CEOs
There’s a philosophical concept in theology saying that a perfect God is not capable of flaw. We’re here to discuss
How To: SaaS User Onboarding For Products With Multiple Audiences
As much as I’m advocating for doubling/tripling/quadrupling down on one specific audience under your umbrella, I understand there are cases
How To Solve A SaaS Company’s User Churn Problem
Here’s the good news: Given that you’re profitable, I see only upside in doubling down on being unique to a
Will People Talk About Your SaaS Product If It’s Average?
You want your company to do better. And lately growth has been kinda… stagnant? If you’re profitable, you’re doing something
Tech CEOs, Here’s One Way To Look At Uncovering More Value From Your Company’s Product.
All highly-valuable software products and companies have one thing in common. What is it? I always note how all these