Category: Reducing User Churn

The Truth Behind User Immersion, User Churn and User Retention

Today’s post is about what I’ve just added in the glossary under “User Immersion” — hey, by the way, if

If You Increase Your Product’s Subscription Monthly Cost, How Many People Will Leave?

Yesterday’s article gave birth to a question from a B2B SaaS. It initially started with “What’s considered decent/good/great for monthly

A Quick Way To Call-Out To Users Emotions

A big element of reducing user churn through creating experiences is making people feel something. Not only that, but also

Why Reputation Is A Side-Effect Of A Designed Experience — Online Laundry & Cleaning Companies

Reputation and image. Same meaning, though the latter can also refer to visual in a literal sense. Today is about

4 Options For Tech CEOs To Go 1-on-1 With Their Churning Customers

It’s never been easier yet simply because it’s deemed impossible, very few CEOs happen to do this. I’m talking about

Tech Companies Should Be Aware of This Human Aspect

Flying was a hell of a problem until it was solved. Then, people built on top of that and now

How To Reduce User Churn By Making People Spend Less Time – Part 2 | Follow-Up

Piggybacking on yesterday’s article, here’s yet another example of bypassing a screen (and a few seconds) for the user makes

How To Reduce User Churn By Making People Spend Less Time

Google Chrome is the king of browsers. As per statcounter.com, CHrome’s market share worldwide is 62.4%, meaning that more than

Domino’s Pizza And What Tech Companies Can Learn From Them

Talking about experiences, last night I’ve been through one made by Domino’s Pizza. Naturally, it’s quite hard for them to

How To Lose A Battle But Not The War As A Tech Company – Shazam vs SoundHound

Shazam. When it came out, to be frank, I was on the other side of the river. I was on

Service Matters As Much As Software For A SaaS Company When Reducing User Churn

Being in the business of software as a service has a component that’s usually forgotten. Many start because of the

Why User Churn Can Be Beneficial

User churn is a hole in the hull of a boat. Depending on how small of a problem it is,