Category: General
Want To Gain More Trust As A Tech Company? Sell More Time For The Same Price
I saw the other day a comment saying “I don’t want to have anything to do with Cloudflare since they’re
How Do You Know You’ve Made A Successful Platform? Like This.
There’s no such thing as SMSEO — social media search engine optimization. There is, actually, I’ve googled it. But it’s
Here’s How A B2B SaaS Can Become More Profitable
In yesterday’s post, I mentioned there’s a second way to shift how your website helps your SaaS product’s sales.
When Monthly Recurring Revenue Figures Are Going Down, Product Utility Is Going Up.
There are economic cycles. They are either upward or downward. We’ve been in “upward mode” for quite some time as
The Actual Reason Why First Mover’s Advantage Doesn’t Exist Anymore.
Keeping users’ thoughts about leaving your SaaS at bay. That, and giving them another user to invite their friends. We’ve
Some Rules Don’t Apply To SaaS Companies
We might be tempted to think that the website of a SaaS product has one purpose: to convert. We’re being
Vanity Metrics Are Glitter. Real Numbers Are Gold. Which One Do You Show?
SaaS CEOs, Numbers, numbers, numbers. Numbers don’t lie, only people do. Therefore, we like looking at numbers as they tell
6 Important Examples For Tech Companies: How Self-Selective Speech Can Breed A New Product
I have these series of posts where I stand for putting out self-selective language when communicating to your users. To
One SaaS Glossary List To Rule Them All?
CAC, LTV, ARPU, ARPPU etc. — all these SaaS terms need a glossary. There are some out there but they’re
What Do Tech CEOs Think About Centralisation And Decentralisation?
There’s no way you didn’t notice the crypto wave around you. One smaller wave within it is the idea of
Tech Founders Are Trying To Become Presidents Without Being Mayors In The First Place
Dear hackers, I think we need to think about mayors and presidents. Mayors have won. They’ve won the trust of
Will Your SasS Company Squeeze Out The Last Cent Out Of Their Paying Users?
Would you sacrifice your product’s renewal rate for the sake of your company’s long term? Apple has been talking some