Category: General
Would Your SaaS Product Make It Through When Your Client Is Cutting Down On Expenses?
Is your product going to be cut off the expenses list, if need be? Let’s time-travel for a second. To
There Is No Such Thing As A Low-Risk Move For SaaS CEOs
There’s a philosophical concept in theology saying that a perfect God is not capable of flaw. We’re here to discuss
How To: SaaS User Onboarding For Products With Multiple Audiences
As much as I’m advocating for doubling/tripling/quadrupling down on one specific audience under your umbrella, I understand there are cases
A Comparison Between Business And… Gym?
In the gym, doing reps until you fail is perfectly fine. In business, the story is different. Why? Today’s written
How To Transform A “Customer” Into A “Brand Evangelist” — It Can Cost Only A Couple Of Cents
If you don’t like gifts, don’t read this. But I don’t know who doesn’t like gifts, generally speaking. Every time
How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company — Part 8
This is part 8 and it’ll be the last one before I take some time to curate all parts into
How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company — Part 7
Those you’ll be talking to will be telling you if their opinion doesn’t align with yours because of one simple
How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company — Part 6
Value-Based Pricing. An agency you’d want to work with is composed of mature people who can deal with risk and
How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company — Part 5
Process. More than surely, the agency you want to work with has a process put in place. A specific way
How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company — Part 4
You’re going to a doctor and you’re telling her “I’ve got this bruise over here, we need a heart transplant”.
How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company — Part 3
To continue with how to pick the proper agency for your tech company, let’s talk about the most important and
How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company — Part 2
“Artists are not consultants, consultants are not artists” — is that true? Yesterday I’ve described the spectrum upon which practitioners are distributed.