Category: Strategy

How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company — Part 5

Process. More than surely, the agency you want to work with has a process put in place. A specific way

How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company — Part 4

You’re going to a doctor and you’re telling her “I’ve got this bruise over here, we need a heart transplant”.

How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company — Part 3

To continue with how to pick the proper agency for your tech company, let’s talk about the most important and

How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company — Part 2

“Artists are not consultants, consultants are not artists” — is that true? Yesterday I’ve described the spectrum upon which practitioners are distributed.

How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company

So you’re in a situation where your company needs an updated visual identity, website, logo or a revamped app that

How To Work Meaningfully And Find Purpose As A Tech Company (And Maybe As A CEO)

How I think meaning in life is found What’s worth doing as a tech company Why losing yourself in your

Tech Companies Who Do This Win. And They’ll Keep On Winning.

Why would it not be okay to have personal relationships where people just have to stick with you, but it’d

2 Views On How To Distribute A SaaS Product

In retail, there’s always a bigger fish — most of the time, that is. Factories don’t sell direct to consumer.

How Do I Create A New Experience As A Tech Company?

Ideas are not original. DISCLAIMER: This post is not number-dense, mathematical or scientific. If the mere thought of talking about

How Word Of Mouth Is Generated For SaaS Products

Your product helped me with something? Good, thank you for that. Depending on how much it helped me, I’ll be

How To Price A SaaS Product Properly

Here’s a story about retail and then my translation of this story to SaaS industry. You’re paying for someone else’s

How To Live Long And Prosper As A Tech Company. A Story About Sacrifice.

Does this look grim? The first bullet list? That’s what I’ll be talking. And the idea is not as short