Makeup is just “body paint” marketed properly.
Yes, it’s not body paint. It’s “making you look more beautiful”. Or making you feel desired — or a whole lot of different stories.
Stories are not bad. We all tell ourselves stories:
- Why didn’t I do that
- I performed really well in the gym today
- I got older
- My SaaS is for this type of people
We also let others tell us stories. So hey, as long as makeup is still a billion dollar industry and bottled water is a $200B industry, yes, we still believe in stories.
And that’s a good thing for us.
About Ch Daniel
I’ve updated this signature in July 2020, so older mentions of the signature might not make sense.
I currently don’t write on this blog anymore. I wrote daily for 9 months on this very blog, but now I’m focused on building the CH Group.
If you want to follow my newer articles, check out the CH Group’s blog.
See everything I do here: Chdaniel.com
