Category: General

How To Pick An Agency That Will Get You The Most Return On Your Investment As A Tech Company

So you’re in a situation where your company needs an updated visual identity, website, logo or a revamped app that

Before An Experience Is Created For Your SaaS Product

We all judge. We’re told judging is not good in society but we do it all the times. We do

How To Work Meaningfully And Find Purpose As A Tech Company (And Maybe As A CEO)

How I think meaning in life is found What’s worth doing as a tech company Why losing yourself in your

Tech Companies Who Do This Win. And They’ll Keep On Winning.

Why would it not be okay to have personal relationships where people just have to stick with you, but it’d

2 Views On How To Distribute A SaaS Product

In retail, there’s always a bigger fish — most of the time, that is. Factories don’t sell direct to consumer.

How Do I Create A New Experience As A Tech Company?

Ideas are not original. DISCLAIMER: This post is not number-dense, mathematical or scientific. If the mere thought of talking about

How Word Of Mouth Is Generated For SaaS Products

Your product helped me with something? Good, thank you for that. Depending on how much it helped me, I’ll be

How To Price A SaaS Product Properly

Here’s a story about retail and then my translation of this story to SaaS industry. You’re paying for someone else’s

How To Live Long And Prosper As A Tech Company. A Story About Sacrifice.

Does this look grim? The first bullet list? That’s what I’ll be talking. And the idea is not as short

How To Successfully Charge At Least Double For The Same Product

Think books. Paperback or hardcover – roughly we can look at them that way. The latter is more expensive –

How To Convert A Free User To A Premium User — Part 3

This one is article 74 (might differ depending on which platform I post on). I started writing daily in December

How To Work With Creatives Towards Business Goals — “Make It Pop”

I’ve mentioned a few months ago in an article and in yesterday’s written piece this idea: pretty is for concepts.