First of all I want to thank you if you’re seeing this. It’s been 7 months since I started writing daily over here and I never took the chance to thank you for your attention. I’m very grateful for it.
Second of all, I wrote a longer piece today, which I will publish on Medium through “The Startup”, one of the top publications there. It’s an exchange where I give my content in exchange for their large following (+470K).
However, I want to thank those who are closer to me in the pipeline by releasing an excerpt of that piece here.
I think it’s a great piece which will definitely be added to my “best written pieces” page. I hope you enjoy it and, more importantly, I hope it enables you to do something better.
See you tomorrow for another written piece and I’m looking forward to linking the Medium piece once it’s out!
No one wants to go to a party which hasn’t yet started.
In other words, no one wants an Uber where there are only 3 drivers — you wouldn’t open the app in the first place.
No one wants to go on LinkedIn to recruit people if there are only 10 signed-up people.
But maybe, just maybe, there’s a smarter way to make a product that connects people.
Maybe the way to start a party is by luring one side of the participants in the first place. Doing something only for them. And once the tipping point has been reached (i.e. enough professionals are on LinkedIn), call your friends from the other audience and invite them over.
“Hey recruiters, we’ve got a ton of professionals in the house tonight. Wanna join?”
How does that sound in comparison to:
“Listen, listen, I know it sounds crazy, but we’re going to reinvent the way people are hired. We’re going to have people sharing with our company their sensitive and private info. Then we’ll put it out all out there so that everyone can see. And in a few months, you will be able to recruit people this way. Sounds cool, huh?”
You judge for yourself which one sounds better.
About Ch Daniel
If you want a more of a personal connection, here’s how to have that.